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SUCCESS STORY: DOOR SKINS

Prior to making an $80 million investment in a door skin factory this out- of- U.S. company hired CBEX  to do intense market research in the United States to justify the investment. Over a six-month period CBEX worked across the U.S. in its network meeting with prospective door skin clients to validate market positioning and opportunity for our client. We also facilitated meetings across the U.S. between our client and prospective door skin customers. The market was validated and our client is now in full operation selling door skins in the United States. Subsequent to the research phase of the project CBEX was held under long term (2 year) contract to design, implement, and manage the U.S. program for the client.
 

 

Names and References available upon request.
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